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Ben Loiz Studio

Ben Loiz Studio

Ben Loiz Studio designs thoughtful and beautiful identities, helping brands communicate and delight.

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What is a Brand Style Guide & How is it Useful?

Have you ever wondered, what is a brand style guide and how is it useful? Maybe it seems like a project “add on” that’s not necessary. Or you’re just not sure how you or your staff will put it to … Read More about What is a Brand Style Guide & How is it Useful?

Knowing The Power & Purpose of Brand Colors

What are the best colors to use for a brand identity? It depends on the personality of the company the identity is being designed for. It also depends on the colors being used by competitors, as well … Read More about Knowing The Power & Purpose of Brand Colors